Fundraising Archives - Inciter
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Numbers Count: How to Use Data for More Effective Fundraising

Let’s face it, fundraising can be one of the most dreaded aspects of running a nonprofit. A lot of people feel unprepared and apprehensive about it; asking for money is hard. But there are ways to make it a little easier, and more effective.That’s where data come in.Perhaps you think of data and fundraising as natural complements to each other. Perhaps you never considered using data in your fundraising efforts. And perhaps you aren’t even sure what qualifies as data. Well, I’m here to help. In this post I’ll go over how you can use data to support and enhance your fundraising efforts for more successful results.Why Even Use Data?You might be wondering, “Isn’t fundraising all about emotional appeal? So why even use data at all?” It’s true that people...

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