Inciter | Inciter helps organizations to use data to raise awareness, raise funds, and measure impact.
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Who We Are

Inciter works with nonprofit organizations to turn data into valuable and timely information using powerful tools and a flexible framework. We construct and manage a data ecosystem aligned with your organizational needs leveraging tools that you already have if you are happy with them. We’re agnostic that way. Our collaborative approach allows us to partner with you in developing a data strategy that fits you now and evolves with your organization.

We help you develop a holistic data strategy so that your organization can efficiently access and utilize your most valuable information. We aren’t going to push whatever data you have into whatever tool we’ve built. We start with a data assessment with every client. We figure out whether you are collecting the right information, storing and processing it in the most efficient way, and getting the right answers from it. 

Then, we design a data ecosystem that is perfect for where you are now and where your organization is heading. Our strategies and designs take into account what systems you already have, whether that’s a complete database, or a variety of data entry, storage and reporting tools that you are using. For instance, you might have a survey platform, a member or volunteer database, and attendance data from events that all come from different systems. Likewise you might have a favorite BI tool like Tableau or Microsoft PowerBI that you want to continue using. We can work with all of it.

What We Do


Maybe you have to conduct an evaluation as part of a grant that you received. Or, perhaps your Board has been asking about results, or your staff is starting to wonder how effective a program is. No matter the reason, assessing your programs and activities can help you get more bang for your buck.


When you have the right data, in the right places, and you can bring it all together, you get powerful insights. We can assess your current data collection systems, determine the information you need to make game-changing decisions, and get your data systems to talk to each other. Bringing that data together into our reporting portal gives you the power to make all your decisions data-driven.


Fundraising is one of the toughest responsibilities of any organization. It’s a lot of work, and it’s disheartening if you’re not seeing results. Well, we can help with that. We’ll identify the right data, so you can target your communications, figure out what works and what doesn’t, and personalize your fundraising efforts to raise more money with less effort. Then, whether you have a whole department or a single person doing the job, we can help you set and track your fundraising goals, saving you time and raising you money.

How We Do It


Our team of researchers and evaluators put their love for numbers and data to work to help our clients improve their projects and programs. We have the expertise to tackle the evaluation and research projects that strike fear into the hearts of your most industrious staff members. No matter how large or small your project is, we will help your program be as effective as possible. From program evaluation design, to support for grants and proposals, surveys, focus groups, quantitative and qualitative data analysis, and more, we make sure you have the data you need and know how to use it. It may seem like there’s an ocean between where you are and where you want to be, but we make the trip easy and we make the trip fun.


Numbers matter, but what good are they if they can’t be easily interpreted and shared? That’s why data visualization is so important. Did you know that the brain processes visual information 60,000 times faster, and approximately 65% of the population are visual learners? (Of course we have the numbers to back us up!) Yet, we live in a data-centric world. Staff, board member, funders and more use data to make informed decisions every day. So what do we do? We make them pretty; we make them digestible; we make them make sense. We’re two parts data nerd and one part designer, using size, color and perception to create charts, dashboards, infographics and maps that are as visually appealing as they are accurate. And we make sure our clients know how to interpret their data and use it to further the goals of their organizations.


We've been there – frustrated by data management software options because we didn't love what we saw, so we built our own custom software, called Incite. Incite is a cloud-based, software-as-a-service platform designed to enter and store data, and create reports for nonprofits, foundations, social service agencies, and K-12 education. Incite provides a portal accessible via desktop or mobile devices. We understand the work you do because we’ve been helping you wrangle data for over 15 years. We built Incite after extensive user testing to make sure it was easy for our clients, and because we are data geeks you know we made sure that the data stored there is as accurate as it can be, and that especially includes the reports that come out of Incite.

Get Visual with Us

Baltimore DataMind

Deforestation Report

Transportation Report Card

Fundraising Infographic

Graduate NYC! Map

Breastfeeding Infographic


After School Dashboard


Dogs We've Co-Worked With


Costumes We've Worn


Muffins Eaten (Unknown Time Period)


Number of Whole Foods Stores We've Visited

Why Inciter?

If you love what you do, but not necessarily numbers, we’re here for you. We’re the data nerds you need to get you where you want to go. We’re here to help.

If you want to use data to make your organization stronger and go to the next level, we’ll get you there. Because, after all, trying to communicate the value of your work without data is like trying to row a boat without oars. Yes, you’ll stay afloat, but you’ll drift aimlessly with no way to get to your destination.

Our Skills

Making Stuff Up0

Making bar charts out of ghost data0

Trying to Get People to Answer our Emails0

Meet the Team

When you work with Inciter, you get a team of experienced evaluators and researchers with a killer work ethic who are ready to collect, organize, analyze, and report the data you need to improve your program. And if we really like you, we’ll even add infographics.

Kirk Knestis, Ph.D.

Senior Consultant

and Conjuror of Causality

Jill Scheibler, Ph.D.

Senior Research Analyst

and Jill-of-all-Trades

Jacob Joseph, MPS

Solutions Architect

and Soothsaying Polymath

Kristen Halsey, M.S.

Data Analyst

and Data Viz Whiz


Chief Wellness Officer

and Enforcer

What We’re Saying

Our Blog

  • 24 Mar How to Feel Better. Just a Little.

    I’ve always been fascinated with neuroscience and how our brains work. Mine, especially. So last year, because I apparently can’t stop going back to school, I got a certificate in brain-based coaching from the Neuroleadership Institute. What I learned there about how our brains work got me thinking about how they are responding to the current situation with COVID-19. I thought it might be helpful to share some reasons why you may be feeling the way you are (aside from the obvious) and present just a few things you could do to help your brain calm down, and to help you and everyone around you feel a bit better while getting through this pandemic. To get extra help and insight, I contacted Dr. Fran Appler, a licensed psychologist who has......

  • 17 Feb When Is Building a Form the Wrong Answer?

    One of our core values here at Inciter is “Get it Done”. When our clients email us, we email them back. When they have a problem, whether it’s a messy data set or help thinking through their data strategy, we show up. So when a client that is using our data system asked me the other day to build a form for them, my first thought was, “You’ve got it!”.  I asked them what the form should look like, and thought about how it connected to the rest of their data. Not just the data in our system but all the data they collect and use. This client is part of a collaborative effort that involves many other nonprofit organizations and government agencies. They all have to work together not......

Our Tweets

In case you missed it...How To Feel Better. Just a Little Bit. A few tips from a psychologists who specializes in anxiety that you can use to stay calm(er) right now.


More Webinars and....Vampire Data. - https://t.co/wDbh4IWoYm

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Contact Us

Have a question? Want to know more about us? On your death bed in Nigeria and need to send your funds to someone? (Wait, scratch that last one.) Reach out to us however you want. Email or Twitter is probably best, though.


1014 West 36th Street

Baltimore, MD 21211




You’re kidding right?

Just email it.